Fred Valentino to become vice president of sales as company enters a new era. RJO Produce, one of the nation’s most innovative agriculture businesses, will enter a new era when it begins its 30th year in 2023. Renowned for bringing relationship-driven, fair business practices to the produce industry, RJO is the brain child of brothers Rob and John O’Rourke. In 1993, the O’Rourkes launched RJO with a goal of providing customers with the personal service and trusted information